Today I gave myself a challenge. To raise awareness, I wanted to see if I could represent our C/19situation with the use of typography
Today I gave myself a challenge. To raise awareness, I wanted to see if I could represent our C/19situation with the use of typography
Recently I designed a family of coffee pods (K-Cups™) for Cult Coffee Roaster. The turnaround time for filling and printing the actual retail pods was going to take six to eight weeks. The sales team needed to introduce CULT’s coffee pods to their clientele with as much lead time as possible. To solve this problem, […]
Making stuff is in my DNA. As long as I can remember, I’ve enjoyed drawing, building, and crafting. In art classes, I’d figure out ways to make class projects into presents or gifts. In college, I used typography assignments as freelance projects. I had a client asked why the back of the art board had […]
When I look at a group of designer, I see individuals with a diverse set of skills, centered around creativity and communication, not the traditional monolithic group of vague creatives types typically inferred. Building a solid design team is more like a good coach finding all the necessary positions needed to win, not corralling a bunch […]
Empathy should be the next business buzz word. It is when one has a heart for the disenfranchised that the revolutionary ideas sprout and grow. These are the entrepreneurial types I find the most innovative and exciting. There is a level of ingenuity and passion that is so wonderful. They are the inventors who inadvertently […]
First and foremost I understand that graphic/commercial design is a business service and therefore must be quality, effective and profitable. I have successfully built an in-house team of designers tasked specifically with helping to solve business problems. I myself designed several presentations used to land multimillion dollar deals, win lawsuits and create companies. I reworked […]